January 26, 2015
BLOG TALK | ON PROMOTING YOUR CONTENT.
I'm sure you've all seen the pins, tweets, and blog posts on promoting your blogs. Or maybe I'm the only one who sees them on social media feeds? I see pins telling us "what you're doing wrong in blogging" and "what to need to change to grow your blog" and "why your posts aren't being pinned."
But is all of that worth your time and effort in the long-run? Is it worth it to have 10,000 followers or 10,000 tweets, or 10,000 repins? Is that what blogging has come to?
I know I'll likely come across as boastful, rude, and critical, but it saddens me that blogging is seen like that to some people. That blogging is still about the numbers, and not about the hearts. And that it's all about getting pins and follows and likes and that you're not a real blogger if you don't do those things.
I get it, though. Really, I do. A lot of bloggers rely on this stuff for their income. They rely on promoting their own blogs because if they don't, they don't have cash for paying for rent or food.
On a more personal level, I spent a good portion of my first year(s) blogging analyzing stats (or trying to figure out Google Analytics, haha). I spent a large amount of time wondering why my numbers weren't changing.
But I've also spent a large amount of time emailing other bloggers, meeting with them in person, and praying for them, too. And to tell you the truth, I'd much rather do that than spend time trying to figure out how I can promote my blog and have it noticed. I know that I might be going about this all wrong, but when it comes to blogging, it's still all about the people, not the numbers.
Does that mean I don't want people to find my blog? No, because I love meeting other people! But does that mean I'm going to be spending 2 hours each night pinning, tweeting, and promoting my posts? Unfortunately, no. Not only do I not have the time to do that kind of stuff, but I also just don't have the energy to! I may be failing in the promotion department, but I'm okay with that.
Because when it all comes down to it, YOU matter more than my blog.
So what are YOUR thoughts on promoting your blog? Have you found a great way to do it without spending too much time? Do you even pin/tweet/share your posts on other social media forms to begin with?
Check out all the other Blog Talk posts here.
And further proof that we're Blog Talk twins, check out Amanda's thoughts on social media and promoting your blog, too! I pinky-promise that we didn't copy/know about one another's posts!